Via your profile
Observed exampleVideo views928,764
98.96%drop-off1.04%continue
Profile visits9,686
98.77%drop-off1.23%continue
Website link clicks119
Overall click-through rate0.0128%
VIDEO LINK ANCHORS
Your videos.Your website. Connected.
Add a website link to your TikTok videos. Give viewers a direct next step, from watching your content to exploring your landing page.
FROM YOUR VIDEO TO YOUR WEBSITE
See how your anchor appears.
The link lives on your video. A tap takes viewers to your website inside TikTok.
Video anchorLanding page
A link viewers can see.
Your anchor title appears with the video and gives viewers a clear way to explore more.
FEWER STEPS TO YOUR WEBSITE
Every extra step loses visitors.
Compare the profile-link journey with a link viewers can tap on the video.
Directly from your video
Measured CTR rangeSame video views928,764
Video anchorYour website
Website clicks at the same view count9,288
78× the observed link-click count
Measured 0.5%–2% CTR translates to 4,644–18,575 clicks at the same view count: 39–156× the profile-link clicks.
Based on the operator’s own test data. Profile-link figures cover the same period: 928,764 video views, 9,686 profile visits and 119 link clicks. The measured anchor CTR range is 0.5%–2%; anchor click counts and multiples shown here are calculated at the same 928,764 views, rather than a matched campaign result. Counts are events, not unique visitors. Individual test results are not a guarantee.
HOW IT WORKS
From brand to video, in four steps.
Create your brand, add your website link, connect TikTok, and publish.
01
Create a brand
Add your brand name and website.
02
Create an anchor
Set your website link, category, and target market.
03
Connect your TikTok account
Authorize the TikTok account you want to publish from.
04
Publish with your anchor
Upload your video and publish with an approved anchor, now or on a schedule.
Account authorization and publishing use TikTok’s official APIs.
Connect your TikTok accounts
Securely connect your own TikTok accounts and manage them in one workspace.
Schedule your content
Plan your videos and choose when to publish. Schedule times are shown in UTC+8.
See what is working
View synchronized video performance and understand how your content is doing.
Video anchor style
tkaitool.comYour website appears here.Landing page style
MORE THAN PUBLISHING
Turn views into meaningful traffic.
Add a website link to your TikTok videos. Create your anchor, connect your account, and publish from one workspace.
Explore the productFREQUENTLY ASKED QUESTIONS
Before your first anchored video.
Can any TikTok account publish videos with an anchor?
No. For this project workflow, your account needs at least 1,000 followers and must have joined Creator Marketplace. You also need to meet the requirements of the project.
- Open TikTok and go to your profile.
- Open TikTok Studio and find Monetization.
- Choose Creator Marketplace to check eligibility and join.
What are the requirements for brands and anchors?
Use accurate brand information and a working landing page that clearly describes your product or service. Your brand, anchor, linked website, and video must follow TikTok’s policies and local laws.
- No illegal goods or services, pornography, or sexually explicit content.
- No scams, misleading claims, infringement, or other content prohibited by TikTok.
- Some industries and markets have additional restrictions. TikTok reviews anchors before they can be used.
TKAI Tool adds no extra content-category requirements beyond the platform’s rules.
Which countries and regions support anchor creation?
- United States
- United Kingdom
- Canada
- Australia
- Germany
- France
- Spain
- Italy
- Netherlands
- Ireland
- Belgium
- Poland
- Sweden
- Singapore
- United Arab Emirates
- Argentina
- Austria
- Bangladesh
- Brazil
- Switzerland
- Chile
- Colombia
- Czechia
- Denmark
- Ecuador
- Egypt
- Finland
- Greece
- Hungary
- Indonesia
- Israel
- Iraq
- Japan
- Cambodia
- South Korea
- Kazakhstan
- Morocco
- Mexico
- Malaysia
- Norway
- New Zealand
- Peru
- Philippines
- Pakistan
- Portugal
- Romania
- Thailand
- Türkiye
- Taiwan
- Vietnam
- South Africa
Available countries vary by category.
Give every video a clear next step.
Create your anchor, connect TikTok, and publish videos that bring viewers to your website.
Create a video anchor